Getting To Know A Bit More About The Cartier Tank

Cartier has long been the symbol of beauty and elegance in the luxury goods business. What started as a venture in the jewellery business has today turned into a multi-faceted business that operates in several luxury goods domains. Cartier is a master of sumptuousness and extravagance, as can be clearly seen in its products. From jewels to watches, to accessories, Cartier is present everywhere with items of excellence in every field. This kind of mastery does not happen overnight. It takes a good odd amount of years to master a craft, the way Cartier has done.

Its watchmaking wing started way back in the late 19th century. In 1904, Louis Cartier made the Cartier Santos that took the world by storm as it was the first-ever men’s wristwatch ever created. This was followed up by the Cartier Tank in 1917. The history of the brand is rich and that cannot be denied.

If we discuss the watchmaker’s best designs, the Tank will surely make an appearance. Not to forget that it is also the brand’s most popular watch to date. The Tank has played a special role in Cartier’s success and eventual global presence. It would be safe to say that at the time of its release, even CartierTank Louis would not have anticipated the success that the watch would enjoy in the future. Let’s dive in a little deeper and check out some facts about Cartier Tank.

Created In The Image Of Tanks

Hard to believe, right? But this is absolutely true. As the legend tells us, the watch was created in the honour of the magnificent battle tanks used in the First World War by France and England. At that time, owning tanks was a privilege and not many armies had actual tanks on the battlegrounds. When Louis Cartier saw these tanks in action, he was inspired. This led him to create the Tank Louis Cartier in 1917.

Celebrated The Allied Powers

Cartier has always been a supporter of the Allied Powers and to show this support, the brand launched three different versions of the Tank. These were the Cartier Tank Francaise, Anglaise, and Americaine.

Worn By Royalty

A brand like Cartier is, of course, familiar with royalty. Since its days as a jeweller, it was given the title of ‘The jeweller of kings and the king of jewellers'. Its watches, especially the Tank has been seen on the wrists of personalities such as Princess Diana at numerous occasions.

The world of watchmaking is bigger than what people perceive it to be. Given the case, claiming to be the number 2 player in the business is a pretty bold move, or perhaps not, if your name is Cartier.